Are you looking for a service that allows you not only to watch movies, but also read ebooks, listen to audible books, and music as well? You will agree that most of the services out there focus on a single line of service – movie, music, ebook, or audible book. Although those services are good, you might think that you want to have them all in one place at a cheaper subscription fee. If that is you, read through this post that will explain about Playster.
More importantly, you will be able to find how actual users reacted to their service. I will use an interesting technique called sentiment analysis to give you an easy way to comprehend the thoughts of users toward Playster. But, first, let’s find out their features and how you can benefit from them.
The greatest feature that Playster has would be an enormous collection of entertainment contents including movies, music, ebooks, audible books, and games. You can purchase a subscription for one type of contents, or you can buy a combo that will allow you to access all of them. As you may know, some similar services force users to watch or hear ads. But, they do not put an ad in their contents. Their business model is purely by subscription revenues.
Also, you will have no restriction on the number of contents you can enjoy. I personally liked their simple business policy. No ad, no limit. You just pay a subscription fee and enjoy their contents. As we will discover in a section here, their pricing plans are cheaper than their competitors. When you decide to sign up for 12 months, you will get even free HD tablet and headphones, which I think is a great deal.
In terms of compatibility, you can use Playster on any device that has a web browser and Internet connection. You can use mobile phones, tablets, laptops, and desktops. Now that we have learned overall features, let’s go one layer deeper and look at each service.
When you subscribe to their audiobook plan, you get access to over 100,000 titles, and the plan is $6.95 per month. If you have an experience of purchasing audiobooks in other websites, you may have paid over $10 or more for a single audiobook. Playster thinks that it is an unreasonable pricing plan and offers unlimited access to the massive collection of titles at a cheaper price. If you are an abundant audiobook listener, you will hugely benefit from their price plan.
They said that on their website, they have partnered with major publishers in the world. Their titles have more than 40 different genres from New York Times Best Sellers to classic novels. You can enjoy audiobooks using streaming service, but they are downloadable. So, when you don’t have the Internet, you can still listen to downloaded audiobooks.
Playster has a pricing plan for books. You can have over 250,000+ ebooks at $6.95 same as the audiobooks. Playster explains that these days, paper-back books are, on average, $16.95 and ebooks are around $14.99. Considering that, spending $6.95 can save you money. If you a book lover and purchase two books per month, that would be nearly $400 a year (vs. $83.4 / year with Playster). With Playster, you can save lots of money.
You can download ebooks onto your device and read them even when you don’t have the Internet. Plus, for books, Playster partners with major publishers in the world such as Simon & Shuster, Harper Collins Publishers, Harlequin, Pocket Books, Gallery Books, and more. Playster holds more than 40 genres for books such as the New York Times Best Sellers, romance novels, self-help, educational, classics, and many more.
Nowadays, fewer people search and download MP3 files into their phones or portable devices. They just use a streaming service. I personally use Spotify. It is free, but I have to listen to ads interrupting my listening experience. Spotify Premium removes all ads and allows its users to download music at $9.99. How about Playster? They don’t put any ads and will give you unlimited access to over 1 million songs at $2.50 per month. That includes functionality to download songs that you can listen to them in an offline mode.
I personally think that $2.50 per month is really cheap. Even much cheaper than a cup of coffee! For the music category, Playster also partners with major record labels including Warner Music Group, The Orchard, RGA, Atlantic, and more.
We all love movies. Playster provides an unlimited access to a large set of movies at $1.95. I would say that the amount is close to zero. Among all the services, the movie subscription is the cheapest. If you are a big movie fan wanting to find hidden movies, I think it is worth trying the movie subscription.
Games? I thought I would stop by movies, but they didn’t forget adding games in their entertainment contents library. All of the games are web-based simple games. Unlike other services, I don’t think you can download games into your device. The subscription fee for games is $2.50 per month.
Comparison with Other Services
In the Playster’s website, they made a comparison with other similar service providers to highlight their strengths in the market. To tell you their main point upfront, it is the prices. We learned the types of contents they provide and each at what price. It is very cheap compared to their competitors. Playster put some stats in their website saying that the household on average spends around $3,000 per year on entertainment contents. That includes subscription services, cable and TVs. According to the United States Bureau of Labor Statics, an average household spends 5.6 percent of its income (or $2,827) on contents last year.
What if you use Playster? If a single person opts out the Playster Unlimited plan that gives you an unlimited access to all contents, it will cost $16.50 per month or $198 per year. If you select a family plan and add 3 more people (you and 3 others), it will come to $33.95 per month or $405 per year. So, I don’t think we can argue about their pricing plans. Then, how about their contents?
Don’t Expect Game of Thrones or Latest Movies
As I explored their contents using my personal account, I could not find many latest blockbuster mega-hit contents. This might be the reason behind their low pricing plans. So, if you are expecting Game of Thrones or Avengers series, I would recommend you to search for other services. The same goes to the rest audiobooks, books, music and games categories. But, if you are looking for just decent contents or you have caught up with the latest contents, you might want to try Playster to find hidden jewels.
How Customers Think About Playster
We have just looked through features, pricing plans, and their contents. When you sell products to customers, you will want to talk about good things to convince your customers. So, an important factor we need to consider before using their service is how actual users think about Playster and their service. How can we measure these? We can do this by using data analysis techniques called sentiment analysis.
You don’t have to be scared by the technical term. I did the technical part and you can just look at pretty graphs. In this section, I will show you two types of graphs – word cloud and customer sentiment chart. For the analysis, I’ve compiled around 800 customer reviews from TrustPilot and run my analysis code to digest the 800 reviews. Let me begin with a word cloud.
Word cloud is one of the great and fun ways to understand customer sentiments toward a product or a service. In a word cloud, you can see specific words in different sizes. The larger it is, the more people used that word to describe the product. For this word cloud, I used the titles of the reviews, since people put the essence of their opinions in the title. The 800 reviews allowed me to generate an interesting word cloud that let me reach a positive conclusion. Have a look!
Understanding the word cloud is easy. Just follow your eyes and see what you see. You will see that most of the big words are all positive. This means that customers have had a positive experience with the service. People used words like “love”, “great”, “good”, “like”, “price”, and more positive terms to describe Playster. This word cloud alone may have already given you a good impression since the result was quite positive. To give you a bit more details, I will share another sentiment analysis.
In the word cloud, we were able to observe what descriptive words people used to talk about Playster. As mentioned, the word cloud is based on the titles of customer reviews, but the sentiment analysis graph was generated by the contents of the reviews. In the sentiment analysis, we will see more specific types of feeling that people showed in their review. In the analysis, you can see 10 different sentiments such as positive, negative, trust, anticipation, joy, fear, sadness, anger, surprise, and disgust.
The technology behind the chart is straightforward. The analysis algorithm holds 10 different lists – each list containing words that are mapped to one of the 10 sentiments. When this algorithm runs, it checks and matches with one of the sentiments. When matched, it is counted as one and is categorized in one of the 10 sentiments. My analysis on the positive reviews appears as below.
The chart is also not difficult to understand. You can see that the positive sentiment is ranked number one. The first rank is followed by “negative”, “trust”, “anticipation”, “sadness”, and “anger”. It does have negative opinions, but most of the people had positive sentiment toward the service that the positive sentiment took the first rank.
Lastly, let me share the search volume trend of Playster. I used Google Trends to check how the search volume of Playster has been changed for the past year.
The Google Trend tells us that Playster reached the peak of popularity in November 2018. Since then, it seems like Playster lost its traction and the trend line became flat. But, we cannot know if this trend will continue in the future or bounce back and gain popularity again. I also searched for the trend of streaming service in Google Trend as below. If we look at the trend, it has an upward trend. So, if Playster can keep up with the trend, the firm can gain popularity again and more people would use it.
In my opinion, Playster can appeal to new users with its competitive pricing plans and generous services. Playster does not have the latest blockbuster movies or music, but it definitely has its niche. If you want to use an affordable entertainment service, Playster absolutely can be your choice. Best of all, you can have a 1-month free trial, so there will be no harm to try it and cancel if you don’t like it.