LG wm3270cw Review

There are many brands that manufacture washing machines such as GE, Miele, Bosch, LG, Samsung, Haier, AEG, Ariston, and many more. If I mentioned the full list of brands, I believe that most of the …

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There are many brands that manufacture washing machines such as GE, Miele, Bosch, LG, Samsung, Haier, AEG, Ariston, and many more. If I mentioned the full list of brands, I believe that most of the brands are what you have never heard of. Knowing some brands mean that those brands are having a fairly good standing in the market. But what brands are actually proven to be good and worth your money? I believe that LG is one of them.

LG produces many types of electronic devices including TVs, laptops, PCs, monitors, smartphones, vacuum cleaners, air conditioners, and washing machines. I personally used to have an LG washing machine, and my experience with the product was very positive. But, in this post, I will review the wm3270cw model. I will explain the features and what’s good about the product. And, in the last section, I will share my findings from customer sentiment analysis.

About wm3270cw

wm3270cw is a front-loader washer that has a 4.5 cu. ft drum. Its size is 27 inches width, 38 11/16 inches height, and 31 1/2 inches depth and its weight is 202.8 lbs. This wm3270cw model has 9 programs including Normal, Perm, Press, Heavy Duty, Delicates, Towels, Speed Wash, Bulky / Large, Tub Clean, and Downloaded. The number of options is equivalent to the programs. The options are Water Plus, Fresh Care, Prewash, Delay Wash, Extra Rinse, ColdWash, Child Lock, Add Garments, and Rinse+Spin. Alongside with these programs and options, you can adjust temperatures at Hot, Warm, Semi-Warm, Cold, and Tap Cold.

This front-loader has automatic water-level adjustment feature that changes the amount of water according to the size of the laundry load. In the next section, we will have a look at key features and what each of them means.

Key Features

This LG washer has many features, but among them, there are 5 key features we want to look at.

6Motion™ Technology

This key feature means that it washes your laundry using 6 motions. If you think about how you washed your clothes using your hands, you would know that your hands did not move in one direction. Your hands adjust movements as you wash your clothes targeting the dirt on the clothes. Many other washing machines can only change the spin speed and barrel direction. But, wm3270cw can use 6 different movements depending on the type of laundry. It is more sophisticated and more powerful.

TubClean Cycle

This option is designed to maintain your washer to perform optimally. Using this cleanup option, you can remove detergent buildup and other residues in the washtub. For this, you can use liquid chlorine bleach, powder cleaner or tub cleaner, and the rest will be done by the washer.


When your washing machine is not working, most of us will not know what to do. When you call a service center, it is hard to explain what went wrong and what is the cause of the problem. This diagnosis technology will help you troubleshoot the problem which will save time and money. LG Smart Diagnosis gives you the result of a diagnosis, and you can follow the guidance to fix the issue if it is a small problem. If the problem is not solvable, you can use the diagnose result to have easy communication with a service center. This feature is available in your LG app. Visit this page to find out more about the app.

Direct Drive Motor 10-Year Limited Warranty

We know that a motor cannot last forever, and its performance will worsen as time goes by. For the direct drive motor that this model uses, LG offers 10 year warranty. So, within that period, if the motor becomes less powerful, you can replace it with the new one.

LG SideKick™ Compatible

An LG SideKick can be purchased separately. This extra washer can be installed at the bottom of the main washer. When you have to urgently wash your clothes, you will not want to use the main washer because it will consume redundant energy and water compared to the small amount of the laundry. This sidekick washer comes in handy if you want to quickly wash urgent laundry without having to wait. SideKick also uses Direct Drive Motor that can benefit from the 10-year warranty.

Customer Reaction

Now that we have discovered great features, let’s see how people think about this product. The owner of a product will always talk about the product positively. The best way of measuring the quality of a product is by looking at customer reviews. If more people talk about great things regarding a product or a service, it should be great. This way can be more reliable than simply reading one person’s or company’s review. I will dedicate this section to share my analysis result on customer reactions to LG wm3270cw. For this, I compiled customer reviews close to 800 and used sentiment analysis techniques.

Word Cloud

Word cloud is one of the great and fun ways to understand customer sentiments toward a product or a service. In a word cloud, you can see specific words in different sizes. The larger it is, the more people used that word to describe it. The 800 reviews allowed me to generate an interesting word cloud that let me reach a positive conclusion. For the word cloud below, I used customer review titles to generate it. Have a look!

LG wm3270cw Word Cloud
LG wm3270cw Word Cloud

To interpret the word cloud, just follow your eyes and see what you see. You will see that most of the big words are all positive. This means that customers have had a positive experience with the firm. People used words like “great”, “good”, “best”, “love”, “nice”, “quiet”, and many more good terms to describe this washer. This analysis would already give you a good impression on the washing machine. To add more detail to my analysis, let me also share the result of sentiment analysis.

Customer Sentiments

In the word cloud, we were able to observe what descriptive words people used to talk about the product. The word cloud is based on the titles of customer reviews, but the sentiment analysis chart was generated by the contents of the reviews. In the customer sentiment analysis, we will see more specific types of feeling that people showed in their review. In the analysis, you can see 10 different sentiments such as positive, negative, trust, anticipation, joy, fear, sadness, anger, surprise, and disgust.

The technology behind the chart is straightforward. The analysis algorithm holds 10 different lists – each containing words of one of the 10 sentiments. When this algorithm runs, it checks if every word in the input matches any in the lists. When matched, it is counted as one and is categorized in one of the 10 sentiments. My analysis on the positive reviews appears as below.

LG wm3270cw Customer Sentiments
LG wm3270cw Customer Sentiments

The chart is also not difficult to understand. You can see that the positive sentiment is ranked number one. The first spot is followed by “trust”, “negative”, “joy”, “anticipation”, and “sadness”. There are some negative feedbacks, but the positive sentiments outnumbered the negative ones. Thus, we can conclude that people have positive feelings toward this front-loader washer.


The combination of my research on the features and customer sentiment analysis tells us that this product has been loved by many people. So, if you are considering to buy this washer, you can be assured that this model is a quality product, and chances are you would also enjoy using it just like others.