In this Samsung RF23J9011SR review post, I will explain the major features of the product and share my research on the reviews from actual customers. You also will be able to learn the trend of the refrigerator, which indicates the product popularity in the market.
When I researched the major features, I got the impression that the product has both good design and useful features.
Counter Depth Design
The first thing I learned was the Counter Depth Design. Samsung explains that with the design, you can enhance your kitchen’s look. The design allows the refrigerator to look sleek and stylish. What is Counter Depth Design though? According to this home guide website, the refrigerators with that design are shallower than the standard products. It explains that standard products have a depth between 35 and 36 inches while the counter-depth fridges have around 24 inches deep.
To compensate for the shallow design, the counter-depth products tend to be wider to still provide enough capacity. The website added, “In addition to increased width, a counter-depth refrigerator tends to offer greater height and, in better models, an ‘extremely efficient use of space,’ declares Ask the Builder expert Tim Carter.”
While maintaining the sleek design, the RF23J9011SR model still provides enough capacity of 23 cu. ft. The Samsung website explains that the model has enough space to store up to 23 bags of groceries. This home appliance website pointed out that the side-by-side models like RF23J9011SR tend to have a larger capacity.
It is Samsung’s trademarked technology that allows the bottom right section to turn to a fridge or freezer. Usually, side-by-side refrigerators have the bottom section as a freezer, and you cannot change it. The model is equipped with FlexZone. You can adjust the temperature from 41F down to -8F depending on your extra needs.
Triple Cooling System
A Triple Cooling System independently controls the temperature, which allows to maximize humidity and prevent odors from mixing in 3 compartments. The model has one cooling system in the top section and the rest two at the bottom (each on the right and left). Samsung claims that with the system, you can preserve your food fresher and longer.
Fingerprint Resistant Finish
The external material was designed to be fingerprint-resistant. Many home appliances become dirty as we constantly touch them. With the fingerprint protection, you can keep the refrigerator longer in a clean state.
The product’s Ice Master produces up to 5lbs. of ice per day and stores up to 2.9 lbs. of ice. The ice master was designed to save space and leave more room in the refrigerator.
In terms of brightness, LED lighting can emit brighter light. This means that every corner of the refrigerator will be bright, and you can easily find what you want at day and night. Brighter light usually means higher heat, which is not a good factor for refrigerators. However, LED actually emits less heat and is more energy-efficient. Plus, LED lights look greater than traditional incandescent light bulbs do.
Humidity-Controlled Clear Crispers
The RF23J9011SR model has two drawers dedicated to fruits and vegetables. These storages are optimal to keep produce crisp and fresh.
You might have experience of trying to put some bottles into your fridge but they don’t fit into the compartment. This model has adjustable shelves that you can change your compartment to accommodate your needs. With this feature, you can wisely use the fridge space.
Water and Ice Dispense with LED Display
The external ice and water dispenser has a tall opening space for tall glasses and long pitchers. It has an LED display panel where you can control the features and check the status. The dispenser also serves as a filter making sure that plenty of filtered water, crushed ice, and cubed ice are always ready.
Power Freeze and Power Cool
Sometimes you want to cool your beer or favorite drinks fast. Or you may want to freeze ice. These Power Freeze and Power Cool features allow you to do them. You can decrease the temperature in each compartment within minutes by using a button.
As of August 8th, 2019, the price for this model is at $2,699USD on the Samsung US website. It is currently offering Samsung financing where you can pay 112.46 per month. If you pay the full price within 24 months, there will be no interest. Plus, Samsung is offering free delivery at the moment.
You can select a color in either black or grey. You will want to check the sizes to make sure that the product fits into your space. These figures come from the model webpage.
- Product Dimensions with Hinges, Handles and Door
- 35 3/4″ W x 71 7/8″ H x 28 7/8″ D
- Product Dimensions without Hinges and Door
- 35 3/4″ W x 70 3/4″ H x 24″ D
- Product Dimensions with Door without Handles
- 35 3/4″ W x 71 7/8″ H x 28 7/8″ D
- Product Dimensions with Doors Open
- 35 3/4″ W x 71 7/8″ H x 42 1/4″ D
- Shipping Dimensions
- 38 1/4″ W x 78″ H x 31 5/16″ D
- Net Height without Hinge
- 70 3/4
How People Think About RF23J9011SR Model
When you see product introduction from a company, you will always hear great things about it. No company will reveal any weaknesses or defects of the product, obviously. So, as a consumer, it is wiser to doubt what they say and do your own research before making a final purchase decision. In this section, we will learn how actual users think about the product. How can we measure these? We can do this by using data analysis techniques called sentiment analysis.
You don’t have to be scared by the technical term. I did the technical part and you can just look at pretty graphs. In this section, I will show you two types of graphs – word cloud and customer sentiment chart. For the analysis, I’ve compiled more than 750 customer reviews from BestBuy and conducted analysis to summarize them. I will show you the result in a word cloud and a customer sentiments chart. And, lastly, I will share an RF23J9011SR’s Google trend result that shows the level of interest from people.
Word cloud is one of the great and fun ways to understand customer sentiments toward a product or a service. In a word cloud, you can see specific words in different sizes. The larger it is, the more people used that word to describe the product. For this word cloud, I used the titles of the reviews, since people put the essence of their opinions in the title. The 750+ reviews allowed me to generate an interesting word cloud that let me reach a positive conclusion. Let’s have a look!
Understanding the word cloud is easy. Just follow your eyes and see what you see. You will see that most of the big words are all positive. This means that customers have had a positive experience with their product and service. People used words like “great”, “love”, “good”, “nice”, “beautiful”, and more positive terms to describe this Samsung refrigerator.
In the word cloud, we were able to observe what descriptive words people used to talk about RF23J9011SR. As mentioned, the word cloud is based on the titles of customer reviews, but the sentiment analysis graph was generated by the contents of the reviews. In the sentiment analysis, we will see more specific types of feeling that people showed in their review. In the analysis, you can see 10 different sentiments such as positive, negative, trust, anticipation, joy, fear, sadness, anger, surprise, and disgust.
The technology behind the chart is straightforward. The analysis algorithm holds 10 different lists – each list containing words that are mapped to one of the 10 sentiments. When this algorithm runs, it checks and matches with one of the sentiments. When matched, it is counted as one and is categorized in one of the 10 sentiments. My analysis on the positive reviews appears as below.
The chart is also not difficult to understand. You can see that the positive sentiment is ranked number one. The first rank is followed by “negative”, “trust”, “fear” and “anticipation”. It does have some negative opinions, but overall, people expressed more positive sentiments than negative ones. So my customer review analysis told me that many people have a positive experience with the refrigerator.
As the final segment of analysis, let me share the trend of RF23J9011SR. I used Google Trend to check how frequently “RF23J9011SR” is searched on Google over the past 5 years. Google Trend is a useful tool to measure the interest of people. The more frequently people search on Google, the more popular or trendy it is. The Google Trend (may not visible on a mobile phone) of the Samsung fridge below shows that people have constantly shown an interest in the fridge over that period.
If this trend continues, the level of interest is likely to go on for a time being. Please note that the trend is from the whole world. If I divide it by country, we can see that the largest interest came from Canada followed by the United States.
As I review this product, I got the impression that this product has got both design and features. My analysis of the customer reviews revealed that most of the actual consumers are having a positive experience with the product. If you are considering a quality fridge that has a sleek design and a great range of features, it would be definitely worth checking the RF23J9011SR model.
- If you want to have an actual look, check this YouTube video: Samsung’s RF23J9011SR Four Door Flex Refrigerator – Hands on