Samsung is one of the best manufacturers in the world. They produce high-quality electronic gadgets and home appliances such as TVs, smartphones, washing machines, and refrigerators. As I reviewed other Samsung products, most of the actual buyers shared a positive experience with the Samsung product. This article will review Samsung rf260beaesr, a french door refrigerator. I will explain its major features and benefits you can gain from them.
Plus, I will share my customer review analysis that presents customer sentiments toward this product. Furthermore, the article will how the level of people’s interest in Samsung rf260beaesr has been changed over the past 5 years. This will be a good indicator to check if the fridge has been maintaining enough level of attention from the public. No interest means not popular, so you may want to avoid to buy that product.
Then, let’s first start with the major features of the fridge.
Major Features of rf260beaesr
Samsung rf260beaesr is a large size (26 cu. ft.) french door fridge that has filtered ice maker. It has many notable features.
High Efficiency LED Lighting
The first feature is highly effective LED lighting. Traditionally, most of the refrigerators used incandescent light bulbs to light up the inside. It didn’t look great in terms of design, and it consumed more energy. Also, it was less bright, which means it was not energy efficient. LED lighting, however, is brighter and is energy efficient. In addition, it looks great. With LED, lightning will brighten up all corners of the fridge, which will make it cleaner and fresher.
Twin Cooling Plus
This Samsung’s trade-marked technology allows fruits and vegetables to stay fresher longer. The twin action reduces freezer burn that leads to more freshness and better tasting. Freezer burn happens when you forget wrapping your food tightly, which damages food by dehydration and oxidation (air reaching the food). The Samsung fridge provides 5 flexible ways to control your cooling system. The 5 different modes are:
- Everyday: for regular use.
- Entertain: convert freezer to fridger.
- Economy: turn off freezer and keep only fridger, which will save your energy bills.
- Holiday: turn off fridger and keep freezer only. You may want to freeze all you have before leaving a long holiday.
- Minibar: turn off fridger and use freezer as fridger for less fridge space.
If you want to find out more about Twin Cooling Plus, scroll down to the bottom and find About Twin Cooling Plus.
Sleek and Spacious
When things are big and bulky, it is hard to make them look smart and sleek. Samsung rf260beaesr, however, looks both sleek and roomy. The refrigerator can store items as much as 26 bags of groceries.
The fridge has a full-width pantry drawer that is divided by separate compartments. What’s amazing is that you can control the temperature for separate compartments. The pantry will be ideal for party platters, delis, beverages and more. The separate temperature control is available by the independent fan system. The pantry system will also be great to defrost frozen items safely in an isolated compartment.
Auto Pull-out Freezer Drawer
Most of the fridges have a normal door-typed freezer. This model has a drawer freezer feature that you can easily pull the freezer for convenient access, organization and storage.
Among home appliances, a refrigerator is one of the biggest energy consumers. But this Samsung model has Energy Star rating that will save your energy bill.
The fridge looks sleek and modern with its stainless steel material. You can choose one of the three colors, black, silver, or white.
Product Height: 70”
Product Depth: 35 ¾”
Product Width: 35 ¾”
Refrigerator Capacity: 17.5 cu. ft.
Freezer Capacity: 8 cu. Ft.
I referred to the BestBuy website to compare this model to other similar products. This model, Samsung – 25.5 Cu. Ft. French Door Refrigerator With Filtered Ice Maker, as of May 30th, 2019, is $1,199.99 USD. Other similar models were prices as follow:
- Samsung – 25.5 Cu. Ft. French Door Refrigerator with Internal Water Dispenser – Stainless steel, $1,249.99
- Whirlpool – 25.2 Cu. Ft. French Door Refrigerator with Internal Water Dispenser – Stainless steel, $1,299.99
- Samsung – 21.8 Cu. Ft. French-Door Refrigerator – Stainless steel, $1,199.99
- Samsung – 24.6 Cu. Ft. French Door Refrigerator with Thru-the-Door Ice and Water – Stainless steel, $1,599.99
- Samsung – 17.5 Cu. Ft. French Door Counter-Depth Refrigerator – Stainless steel, $1,199.99
So, in terms of price, I would say it is relatively cheaper than other similar models.
How Customers Think About This Refrigerator
When you see product introduction from a company, you will always hear great things about it. No company will reveal any weaknesses or defects of the product, obviously. So, as a consumer, it is wiser to doubt what they say and do your own research before making a final purchase decision. In this section, we will learn how actual users think about this fridge. How can we measure these? We can do this by using data analysis techniques called sentiment analysis.
You don’t have to be scared by the technical term. I did the technical part and you can just look at pretty graphs. In this section, I will show you two types of graphs – word cloud and customer sentiment chart. For the analysis, I’ve compiled more than 750 customer reviews from BestBuy and conducted analysis to summarize them. I will show you the result in a word cloud and a customer sentiments chart. And, lastly, I will share a Samsung rf260beaesr’s Google trend result that shows the level of interest from people.
Word cloud is one of the great and fun ways to understand customer sentiments toward a product or a service. In a word cloud, you can see specific words in different sizes. The larger it is, the more people used that word to describe the product. For this word cloud, I used the titles of the reviews, since people put the essence of their opinions in the title. The 750+ reviews allowed me to generate an interesting word cloud that let me reach a positive conclusion. Take a look!
Understanding the word cloud is easy. Just follow your eyes and see what you see. You will see that most of the big words are all positive. This means that customers have had a positive experience with the service. People used words like “great”, “love”, “nice”, “price”, and more positive terms to describe this product.
Among those positive terms, people often used the word, “price”, in a context that it is a great refrigerator for the price. If I introduce some reviews,
“Nice Ref at good price”
“Awesome fridge for its price”
“Great PRODUCT at an amazing price!”
This word cloud alone may have already given you a good impression since the result was quite positive. To give you a bit more details, I will share another sentiment analysis.
In the word cloud, we were able to observe what descriptive words people used to talk about Samsung rf260beaesr. As mentioned, the word cloud is based on the titles of customer reviews, but the sentiment analysis graph was generated by the contents of the reviews. In the sentiment analysis, we will see more specific types of feeling that people showed in their review. In the analysis, you can see 10 different sentiments such as positive, negative, trust, anticipation, joy, fear, sadness, anger, surprise, and disgust.
The technology behind the chart is straightforward. The analysis algorithm holds 10 different lists – each list containing words that are mapped to one of the 10 sentiments. When this algorithm runs, it checks and matches with one of the sentiments. When matched, it is counted as one and is categorized in one of the 10 sentiments. My analysis on the positive reviews appears as below.
The chart is also not difficult to understand. You can see that the positive sentiment is ranked number one. The first rank is followed by “negative”, “trust”, “joy”, “sadness” and “anticipation”. It does have negative opinions, but in overall, people expressed more positive sentiments than negative ones.
Positive vs. Negative
For those who find the graph above difficult, I’ve prepared an easier version that only tells you how positive and negative customer sentiments are toward this product.
Now, it becomes clearer that more people has a positive experience with this product.
As the final segment of analysis, let me share the trend of Samsung rf260beaesr. I used Google Trend to check how frequently “rf260beaesr” is searched on Google over the past 5 years. Google Trend is a useful tool to measure the interest of people. The more frequently people search on Google, the more popular or trendy it is. The Google Trend result below (not visible on mobile phones) for rf260beaesr below shows that people have consistently shown an interest in this fridge over the past five years. You can also see from time to time, the level of interest spiked.
The below tells you that the biggest search volume on Google came from North Carolina, followed by Connecticut, Arizona, and Pennsylvania.
As I conducted further research to check if any news coverage exists regarding this product, I found one article covering Samsung rf260beaesr. The article was by USA Today with the title, “These are the best appliance deals you can get this Memorial Day”. To read it, go to this link.
The article was about recommending a list of home appliances for Memorial Day. The Samsung refrigerator was recommended by the author saying, “This is one of our favorite French door fridges, and this is the best price we’ve ever seen.” So, it pointed out that the refrigerator is a great quality product and you can get it at a relatively cheaper price.
As I reviewed the product, it seems like Samsung rf260beaesr has great features and ratings from its customers. My customer sentiments analysis proves that people actually have had a great experience with this refrigerator. And, considering the 5-year trend, it is likely that people will keep searching for it. So, if you are considering to purchase it, I think you can be assured in relation to its quality, size, and design.